At The Money: Finding Alpha via Unique ETF Strategies (March 12, 2026) If you want market performance (beta), you buy broad index funds. But what if you want to use a portion of your portfolio to try to beat the market (alpha)? One option is to pursue alpha via quantitative ETFs. Full transcript below. ~~~ About this week’s guest: Wes Gray is founder and CEO/CIO of Alpha Architect. He helps manage...