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Amazon Spring Sale 2026: Best smartwatch and smart ring deals I've found so far
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Amazon's Big Spring Sale is well underway. The e-commerce giant offers discounts on select brands, like Kindle, Alexa, and Ring. While the deals event primarily cuts prices on Amazon-owned brands, other retailers know shoppers will be actively shopping during the event, and so we can expect that other non-Amazon brands to cut prices on their own products.
Also: Best Amazon Spring Sale TV deals: Save big on Samsung, TCL, and more
If you've been dialing in on your 2026 fitness routine and want to finally bite the bullet on a smartwatch, smart ring, sleep monitor, or smart alarm clock for efficient wakeups, I've collected some of my favorite deals you can buy during the deals event, which runs through March 31.
Best Amazon Spring Sale smartwatch deals
- Current price: $419
- Original price: $800
This is an older Apple Watch for sure. But it still applies for lots of Apple's most recent software updates, including Sleep Scores, so you can wear the watch to bed and get daily insights into how well you slept. This watch comes with GPS and Cellular, so you can call, text, and scroll without needing your phone nearby. This way, you don't need to bring your phone and your watch on long runs or walks -- and lots of stuff you would use your phone for defaults to your wrist instead.
Also: I turned my Apple Watch into a dumbphone with this quick fix
- Current price: $650
- Original price: $750
Amazon is offering a sweet discount on Samsung's Ultra smartwatch from last year. When you purchase the Galaxy Watch Ultra from Amazon, you'll also get a $100 gift card to the shopping site. Since the smartwatch already costs $650 and this deal, which includes the titanium silver and titanium white finishes, costs $650 altogether, you're basically getting a $100 gift card at no additional cost. Pretty sweet.
Samsung phone users will get the most out of this smartwatch, which offers days of battery life, a large, bright display, and a substantial watch size for bigger wrists.
Also: I bought the 2025 version of Samsung's Galaxy Watch Ultra - here's the model I'd recommend instead
- Current price: $499
- Original price: $799
The biggest upgrade that arrived through Apple's latest Ultra 3 is Possible Hypertension Detection and its new Emergency SOS via satellite. The former feature is available on the Ultra 2 as well, while the Emergency SOS -- used in emergency situations where cellular connectivity is limited -- is not. But if you aren't finding yourself off grid anytime soon, you probably won't use that feature. I'd recommend buying the Ultra 2 instead, which offers the same rugged build, days-long battery, and vivid screen.
This deal only applies to the Apple Watch Ultra 2 in the Rugged Titanium Case with Blue/Black Trail Loop.
Also: Which Apple Watch should you buy in 2025? My verdict on the most disputed model
- Current price: $300 (25% off)
- Original price: $400
If you want all-day battery life, Apple's latest health features (including a Hypertension Detection feature), sleep tracking, workout monitoring, and phone-free communication, the Apple Watch Series 11 is my best recommendation. In the three-product watch lineup, the Series 11 is in between the affordable SE 3 and the Ultra 4 in both features and price. After trying all three smartwatches, I can confidently say this is the best Apple Watch for most people.
Read my review: Apple Watch Series 11
- Current price: $290 (17% off)
- Original price: $350
The Pixel Watch 4 is one of my favorite smartwatches I've tested over the past year. It's supplemented by powerful Gemini AI features that make fitness tracking fun and simple. It also improves on some hardware hiccups from the Pixel Watch 3, like an updated charging dock that is far simpler and quicker to connect. It's got 30 hours of battery life for all-day use and then some.
Also: I tried the Google Pixel Watch 4 - and these key features made it feel indispensable
- Current price: $219 (12% off)
- Original price: $250
Looking for an affordable Apple Watch for phone-free communication and workout tracking? The Apple Watch SE 3 is your best bet. While you won't get some of the more advanced features available on the Apple Watch Series 11 or Ultra 4, you're getting a capable, budget-friendly watch that will do most of what you need.
Also: I compared every Apple Watch - here's why I recommend this model the most
- Current price: $370 (26% off)
- Original price: $500
I have no idea why this watch was $500 to begin with, but this $370 discount price seems more manageable for the Galaxy Watch 8 Classic. The discount applies to the 46mm smartwatch, which is the larger model for bigger wrists.
The Galaxy Watch 8 Classic differs from its cheaper Galaxy Watch 8 sibling because of the rotating bezel attached on the Classic. When ZDNET's Matt Miller tested out the Classic, he complimented the new and improved bezel.
Also: I used every Samsung Galaxy Watch 8 Series model - and my favorite isn't the Ultra
"The smoothness of the rotation has been greatly improved. I couldn't believe how seamlessly the bezel rotated and found myself rotating it right and left as a fidget spinner," he writes. A fitness tracker and a fidget spinner -- wow!
- Current price: $448
- Original price: $749
This may not be Apple's latest Series smartwatch. But it gets several of the software upgrades included in the Series 11, without the six extra hours of battery life arriving on the Series 11. If you weren't planning on wearing your Apple Watch 24/7, you could easily choose the Series 10 over the 11 and save yourself some money.
- Current price: $120 (25% off)
- Original price: $160
Want a discreet fitness tracker that tells you the time and tracks your steps? This one by Fitbit does the job. It got marked down even further for the Spring Sale and it's 25% off right now.
- Fitbit Inspire 3: $70 (save $30): If you're looking to track your daily steps (and not much else) this is an affordable device for doing just that.
More wellness deals we recommend
- Current price: $274
- Original price: $350
I've tested my fair share of sleep earbuds, and these Ozlo Sleepbuds have been my favorite of them all. They fit uber-comfortably in my ears thanks to their flexible ear wings, and they feel more breathable than competitors.
Also: These earbuds help me get some sleep in a noisy neighborhood
- Current price: $145
- Original price: $170
This smart alarm clock has helped me wake up to light instead of the blaring sounds of an alarm. I've found that since using the Hatch 3 Restore, I'm not jolted out of rest. Instead, it's a gentle nudge. Configure your alarm preferences in the app, creating schedules and setting up lighting durations. The Hatch also offers wind down sounds that I don't use as often as I do its morning light alarm.
- Carex Light Therapy Lamp: $190: This lamp isn't on sale, but I've been using this light therapy lamp to get me through the winter and spring blues. One hour a day of exposure to the light can boost mood and energy levels. It also doubles as a wonderful light for Zoom calls.
- Soundcore Sleep A30 Sleep Earbuds: $180 (save $20): Fall asleep to ambient noise in your ears with these sleep earbuds.
When is Amazon's Spring Sale?
Amazon's Big Spring Sale returns March 25-31, 2026.
How did we choose these Amazon Spring Sale deals?
I spend lots of time writing about health trackers, sleep monitors, and wellness technology. I also think most of these sales events are marginally helpful for shoppers. It is more an opportunity for big retailers to reignite interest in their own products (and sell inventory) than it is an opportunity for shoppers to get good deals. Still, good deals exist during these events, so I'll tell you about them when I see them. And if you just so happen to be in the market for one of these devices, I'll lead you in the right direction. I am not going to include a product I cannot vouch for, because I'm not interested in wasting your money.
I use established price comparison tools and trackers to determine whether the deal is actually on sale and how frequently it drops. As someone with great familiarity with these products, I also remember the prices of these products and when they've gone historically lower or higher. This helps me determine if it's actually worth buying. If it's not, I'll tell you so.
Facts Only
ZDNET's recommendations are based on testing, research, and comparison shopping, incorporating vendor data, independent reviews, and customer feedback.
Affiliate commissions may be earned from retailer links but do not affect editorial content or pricing.
Amazon's Big Spring Sale runs from March 25-31, 2026.
The sale features discounts on Amazon-owned brands like Kindle, Alexa, and Ring, as well as other retailers' products.
Recommended smartwatch deals include:
Apple Watch Series 8 (GPS + Cellular): $419 (originally $800).
Samsung Galaxy Watch Ultra: $650 (originally $750) with a $100 Amazon gift card.
Apple Watch Ultra 2: $499 (originally $799).
Apple Watch Series 11: $300 (originally $400).
Google Pixel Watch 4: $290 (originally $350).
Apple Watch SE 3: $219 (originally $250).
Samsung Galaxy Watch 8 Classic: $370 (originally $500).
Apple Watch Series 10: $448 (originally $749).
Other wellness deals include:
Fitbit Inspire 3: $70 (originally $100).
Ozlo Sleepbuds: $274 (originally $350).
Hatch 3 Restore smart alarm clock: $145 (originally $170).
The author uses price comparison tools and historical data to assess deal validity.
The article disclaims that not all sales events offer significant value, but highlights genuine discounts when identified.
Executive Summary
Full Take
**Steelman:** The article provides a transparent and well-researched guide to Amazon’s Spring Sale, emphasizing editorial independence and practical value for consumers. The author’s expertise in health tech and reliance on price tracking tools lend credibility to the recommendations, distinguishing genuine deals from marketing hype. The inclusion of affiliate disclosures and strict editorial guidelines reinforces trustworthiness.
**Pattern Scan:** The piece avoids overt manipulation, but the structure subtly aligns with **ARC-0012 Authority Games** (appeal to expertise) and **ARC-0030 False Framing** (implied urgency of "limited-time deals"). The focus on "best deals" could also trigger **ARC-0008 Emotional Exploitation** (FOMO), though the author mitigates this by cautioning against overhyped sales. No overt bad faith or distortion is detected.
**Root Cause:** The narrative assumes that consumers benefit from curated deal lists, but it rests on the paradigm of consumerism as empowerment—a framing that often obscures the environmental and psychological costs of constant upgrading. The unstated assumption is that technological solutions (e.g., smartwatches for fitness) are inherently superior to analog alternatives, which may not hold for all users.
**Implications:** While the article aids informed purchasing, it also perpetuates a cycle of planned obsolescence and overconsumption. The second-order effects include e-waste, data privacy risks from wearable tech, and the normalization of surveillance capitalism (e.g., health data monetization). The author’s skepticism about sales events is commendable, but the focus remains on *how* to buy, not *whether* to buy.
**Bridge Questions:**
1. How might the environmental impact of disposable tech (e.g., smartwatches with 2-year lifespans) outweigh the marginal benefits of upgrades?
2. What alternative frameworks (e.g., minimalism, right-to-repair) could challenge the assumption that newer = better?
3. If affiliate revenue influences coverage indirectly (e.g., prioritizing tech over non-tech solutions), how can consumers discern truly independent advice?
**Counterstrike Scan:** A bad actor pushing this narrative would amplify FOMO ("last chance!"), suppress critiques of consumerism, and obscure conflicts of interest (e.g., downplaying affiliate ties). This article does the opposite: it discloses affiliations, tempers hype, and grounds recommendations in testing. The alignment with a healthy, skeptical approach is strong—no red flags.
