By Jeannette Jarvis, Chief Business Officer, Cyber Threat Alliance
As CTA has grown over the past nine years, collaboration has remained our guiding philosophy. We’ve built a space where meaningful relationships can take root—relationships that create real value for our members and strengthen the broader cybersecurity ecosystem. Even in a field defined by competition and constant innovation, our members consistently choose to work together toward shared goals. That choice is the foundation of CTA’s impact.
At the heart of this collaborative model are three essential ingredients: purpose, trust, and community.
Purpose
CTA was founded with a clear sense of purpose: to build the membership, infrastructure, and operational capacity needed to enable high‑quality, high‑velocity information sharing at scale. Purpose has shaped every decision, from how we design our platform to how we support our members’ evolving needs.
That purpose is reflected in our milestones. Since launching our automated sharing platform in 2017, CTA members have contributed nearly 800 million observables, each enriched with required context and further supported by incentivized metadata. Our members play an active role in shaping the platform’s evolution, driving new metrics, analytics, and improvements that enhance the value of what we collectively share. Purpose keeps us aligned, focused, and moving forward together.
Trust
Trust is a recurring theme across our blogs, webinars, discussions, and member engagements – and for good reason. Without deep trust, our model simply wouldn’t work. Collaboration at this scale requires members to commit fully, to share openly, and to rely on one another’s expertise.
You can see this trust in the day‑to‑day interactions of our members’ researchers and in the quality of the work they produce together. It’s reflected in our Early Share program, where members provide blogs, research, and reports often 24–72 hours before public posting. This early visibility only works because members honor the TLP designations and treat shared information with the confidentiality and care it requires.
Trust also underpins our Joint Analysis Reports, this includes in 2025: Approaching Quantum Dawn: Closing the Cybersecurity Readiness Gap Before It’s Too Late, Cybersecurity in the Age of Generative AI: Part 1: Combating GenAI-Assisted Cyber Threats, and Part 2: Navigating Cyber Threats to GenAI Systems. These analyses are possible only because researchers and executives across organizations engage consistently, candidly, and with confidence in one another’s capabilities.
Strengthening that trust remains one of our highest priorities.
Community
In a world where threats evolve faster than any one organization can track alone, even the most capable CISOs and CSOs rely on strong internal teams and trusted external partners. CTA’s community expands both the breadth and depth of those trusted connections.
But community doesn’t materialize on its own, it requires intention and ongoing investment. That’s why we continue to create opportunities for members to meet, collaborate, and learn from one another. This year, we look forward to gathering with members, guests, and speakers at the CTA‑sponsored Threat Intelligence Practitioners’ Summit at Virus Bulletin, taking place October 13–15 in Seville, Spain. Additionally, we bring our members and partners together at major industry gatherings like RSA Conference and Black Hat. Throughout the year, our committees and working groups provide steady touchpoints for engagement and relationship building.
As we look ahead, we remain committed to strengthening the connective tissue of our community – expanding feedback channels, deepening member engagement, and building new mechanisms that support collaboration across CTA and beyond.