Senior Account Manager

An exciting opportunity for an experienced, knowledgeable and driven Account Manager who wants to take the lead in managing international client relationships and driving subscription growth.
Location: Borough, London SE1,
with regular travel to territories and member meetings under management
Competitive salary dependent on experience plus performance-related bonus, healthcare insurance and wellbeing benefits.
With customers in 50 countries, Liv-ex is the leading fine wine exchange globally. Our vision is to make the wine market more transparent, efficient, and safe, for the benefit of our members and wine lovers everywhere. Our culture is hardworking, entrepreneurial and friendly. Founded in 2000, Liv-ex’s trading, data and market intelligence platform is used by wine businesses around the world to better understand the market and execute buying and selling opportunities. We’re at an inflection point in our journey, embarking on a transformational phase that will redefine how the wine industry operates, trades, and leverages data intelligence. Despite our market leadership, we remain an agile, entrepreneurial, focused organization where senior leaders are involved in driving execution and delivering results.
Summary Purpose
The Senior Account Manager owns and grows a portfolio of high-value Liv-ex members, building senior relationships and driving subscription revenue, retention and long-term member value.
Reporting to the Head of Membership, the role combines strategic account ownership, commercial leadership and cross-functional coordination. The SAM leads account planning, renewal and upgrade conversations, acts as a senior escalation point and helps set the standard for account management practice.
Responsibilities
- Own and grow a portfolio of high-value members, developing trusted senior relationships that support retention, subscription growth and long-term value.
- Build account intelligence across decision-makers, trading activity, operational needs to realise growth potential.
- Create and maintain clear account plans, using data, market insight and structured reviews to prioritise activity.
- Lead renewal, upgrade, downgrade and churn-related commercial conversations with Customer Success and other internal stakeholders, taking ownership of the agreed approach and next steps.
- Identify, qualify and close growth opportunities across Exchange, Data, Settlement, Logistics, Pricing and related Liv-ex services.
- Apply a value-based selling approach, linking Liv-ex services to each member’s commercial goals, operational priorities and measurable outcomes.
- Act as a senior escalation point for complex member issues, coordinating the right internal response.
- Coordinate member engagement across Product, Broking, Customer Success, Data, Marketing, Finance, Logistics and Settlement.
- Use market knowledge, member data and platform insight to advise clients and shape strategic conversations.
- Maintain strong CRM discipline, including account plans, activity records, opportunities, forecasts, risks and next steps.
- Contribute to account management standards, playbooks and ways of working.
- Represent Liv-ex at industry events and use AI/automation tools where appropriate to improve productivity and customer engagement.
Knowledge, Skills & Experience
Essential
- Minimum 5 years experience in account management, commercial relationship management or business development, ideally in a subscription, marketplace, SaaS, data or B2B services environment.
- Proven track record managing and growing strategic or high-value client relationships.
- Strong commercial judgement, with experience leading renewal, upsell, cross-sell, negotiation or churn-prevention conversations.
- Experience applying value-based selling principles to uncover customer needs, quantify value and position solutions around business outcomes.
- Ability to build trusted relationships with senior decision-makers and operational stakeholders.
- Clear communicator able to explain complex products, data and commercial trade-offs.
- Analytical, organised and confident using customer, commercial and market data to prioritise activity.
- High standards of CRM discipline, including accurate account, opportunity and forecast records.
- Collaborative, proactive and self-motivated, with the judgement to progress account situations independently while working effectively across commercial, product, data, logistics, finance and operational teams.
Desirable
- Knowledge of the wine trade, fine wine market or luxury goods sectors.
- Experience with marketplaces, exchanges, data platforms or recurring revenue businesses.
- Experience using HubSpot or similar CRM systems.
- Additional language skills, particularly French and/or Chinese.
- Clean, valid driving license.
What Success Looks Like
Successful Senior Account Managers:
- Grow and retain a portfolio of high-value members.
- Lead effective renewal, upgrade and churn-prevention conversations.
- Maintain strong account plans and accurate HubSpot records.
- Use data, market insight and customer understanding to identify growth opportunities.
- Help members adopt and derive measurable value from Liv-ex products and services.
- Set a high standard for account management craft, collaboration, customer engagement and ownership of account outcomes.

Facts Only

* Location: Borough, London SE1.
* The organization has customers in 50 countries.
* The role reports to the Head of Membership.
* The function involves owning and growing a portfolio of high-value Liv-ex members.
* Responsibilities include leading renewal, upgrade, downgrade, and churn conversations.
* The role requires identifying growth opportunities across Exchange, Data, Settlement, Logistics, Pricing, and related services.
* The position demands applying a value-based selling approach linked to member commercial goals.
* Account management requires coordination across Product, Broking, Customer Success, Data, Marketing, Finance, Logistics, and Settlement teams.
* The role requires maintaining CRM discipline with accurate account plans, activity records, opportunities, forecasts, risks, and next steps.
* The role involves representing Liv-ex at industry events and using AI/automation tools.

Executive Summary

The Senior Account Manager role at Liv-ex involves owning and growing a portfolio of high-value members, focusing on driving subscription revenue, retention, and long-term member value across 50 countries. The position reports to the Head of Membership and requires combining strategic account ownership with commercial leadership. Key responsibilities include developing deep account intelligence, leading renewal and upgrade conversations, identifying growth opportunities across various Liv-ex services (Exchange, Data, Settlement, etc.), and acting as a senior escalation point for complex issues. Success in the role requires applying a value-based selling approach, coordinating cross-functional teams, maintaining strong CRM discipline, and contributing to account management standards.

Full Take

The narrative frames the Senior Account Manager as a critical nexus between commercial strategy and operational execution within a high-growth, transformational market. The emphasis on "value-based selling" and comprehensive cross-functional coordination suggests that success is not merely transactional but requires deep integration of internal platform knowledge with external client outcomes. The demand for CRM discipline reflects an underlying assumption that data integrity is the foundation for strategic growth, pointing toward a pattern where organizational maturity is directly tied to the quality of relationship management recorded within systems. The context of Liv-ex evolving from a market leader into a "transformational phase" implies that this role is positioned at the forefront of embedding new operational and data intelligence methodologies into client relationships globally. A key tension lies between the need for entrepreneurial autonomy—leading account strategy—and the requirement for strict adherence to standardized processes and CRM governance, which can create friction if not managed with clear accountability for exceptions.
What structural assumptions about agent capability are being tested by demanding both high-level strategic leadership and meticulous record-keeping simultaneously? What risks arise when relying on internal "playbooks" versus emergent, bespoke client relationships in a rapidly evolving marketplace? How does the stated emphasis on representation at events and using AI balance against the deep, personalized trust required for senior relationship management in a B2B services context?

Sentinel — Human

Confidence

This text exhibits strong characteristics of professionally written recruitment material, blending factual role requirements with aspirational company vision, pointing toward human authorship rather than pure synthetic generation.

Signals Detected

Sentence length variance is present but structured; vocabulary is professional yet tailored for recruitment.

The text flows logically as a job description, focusing on role, responsibilities, skills, and success metrics without exhibiting overt emotional bias or vacuous balancing.

Follows a standard commercial template (positioning opportunity, owner scope, detailed tasks, requirements), which is common in HR documents, but lacks extreme mechanical repetition.

The content appears entirely consistent with a genuine high-level corporate recruitment posting; no specific data points or highly emotive language suggest artificial generation.

Human Indicators

The document uses specific, granular details about internal structure (e.g., reporting to the Head of Membership) and specific functional areas (Exchange, Data, Logistics), suggesting insider knowledge.

The articulation of the 'Vision' and the 'Inflection Point' attempts a narrative tone that goes beyond mere data recitation.