How this entrepreneur turned Nigeria’s cassava into a thriving business
Our new book, How we made it in Africa II: Real stories of entrepreneurs turning opportunity into profit, is available here.
Interview with Yemisi Iranloye
FOUNDER and CEO, PSALTRY INTERNATIONAL
Lives in: Nigeria
Cassava is a root crop that resembles a large sweet potato. Nigeria produces and consumes more of it than any other...
**Steelman:** Yemisi Iranloye’s story is a compelling example of how localized, value-added processing can transform agricultural commodities into industrial opportunities. Her success hinges on strategic location, persistence, and adapting to infrastructure gaps—turning constraints into competitive advantages. The narrative also highlights the broader economic shift in Nigeria toward import substitution, driven by currency devaluation and supply chain disruptions. By focusing on cassava’s indus...
