East Point Energy, owned by Norwegian state-owned energy company Equinor has completed construction and started operations at the 100MW/200MWh Citrus Flatts energy storage project in Harlingen, Texas, US.
Announced 3 September, the Citrus Flatts battery energy storage system (BESS) is East Point’s second operational project, following the start-up of the 10MW/20MWh Sunset Ridge facility last year.
East Point Energy was acquired by Equinor in 2022. In 2024, Equinor gave the green light to East Point to build two BESS projects in Texas.
Those two projects were Sunset Ridge in Frio County and Citrus Flatts in Cameron County, on the border with Mexico.
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At the time, East Point stated that both projects would operate on a fully merchant basis with Equinor’s trading arm, Danske Commodities, providing optimisation services. Real base project returns were expected to be at the higher end of its guided range for renewables of 4-8%.
Equinor has put five BESS facilities into commercial operation over the past four years. The company stated that the projects mark East Point’s “progression from developer to independent power producer (IPP), in line with Equinor’s strategy to capture value across the value chain.”
Outside of Texas, construction has begun on Equinor’s BESS portfolio in Virginia’s PJM market. The portfolio is comprised of four projects totalling 80MW/160MWh and is on track to reach commercial operation in early 2027.
In 2025, East Point had to withdraw plans for a 116MW BESS in New York State after officials from the Town of Carmel placed an indefinite ban on the development of new utility-scale BES facilities.
A representative from East Point told Energy-Storage.news at the time that the project had been “removed from consideration for local approvals” in response to the BESS moratorium.
Texas remains an active market for BESS, despite a growing fleet of assets in competition for revenue opportunities. Last month, Denmark-headquartered multinational energy company Ørsted put its 250MW/500MWh Old 300 BESS project in Needville, Texas into operation. It is collocated with the 430MW solar PV project Old 300 Solar.
Battery Asset Management Summit USA 2026 will be held 15-16 September in Garden Grove, California, hosted by Energy-Storage.news publisher Solar Media (part of the Informa Group). The agenda emphasises addressing the roles of AI, cybersecurity, and second-life applications, broken down into two tracks: Technical Asset Management and Commercial Asset Management. This year, the conference is also co-located with Solar & Storage Finance Summit USA. Visit the official site for more details.
Facts Only
* East Point Energy, owned by Equinor, completed and started operations at the 100MW/200MWh Citrus Flatts energy storage project in Harlingen, Texas.
* The Citrus Flatts BESS is East Point’s second operational project; the Sunset Ridge facility started up last year.
* Equinor gave East Point approval to build two BESS projects in Texas in 2024: Sunset Ridge and Citrus Flatts.
* Projects operated on a fully merchant basis with Danske Commodities for optimization services.
* Real base project returns were expected to be at the higher end of the guided range for renewables, between 4-8%.
* Equinor has put five BESS facilities into commercial operation over the last four years.
* Construction is underway on Equinor’s BESS portfolio in Virginia’s PJM market, comprising four projects totaling 80MW/160MWh.
* The Virginia portfolio is on track to reach commercial operation in early 2027.
* East Point withdrew plans for an 116MW BESS in New York State in 2025 due to a local development ban.
* Denmark-headquartered company Ørsted put its 250MW/500MWh Old 300 BESS project into operation in Needville, Texas, collocated with solar PV.
Executive Summary
Full Take
The narrative establishes a clear progression from development to operational power generation, framed through the lens of a large energy corporation seeking value across the entire supply chain. The pattern observed is the strategic leveraging of asset deployment (Texas and PJM) to achieve perceived autonomy (IPP status), often moderated by external regulatory friction, as seen in the New York withdrawal. The juxtaposition of active, profitable development in the US versus stalled progress elsewhere highlights the tension between commercial opportunity and political risk exposure inherent in large-scale energy infrastructure deployment.
The focus on merchant returns (4-8%) suggests a reliance on market dynamics for success, which inherently introduces volatility that must be managed against regulatory shifts or technological evolution. The fact that specific projects were removed from local consideration due to moratoriums demonstrates that technical viability is insufficient; the ability to secure regulatory consent acts as a critical gatekeeper for deployment velocity. This implies a systemic challenge: how can capital-intensive infrastructure development move forward when jurisdictional policy creates unpredictable barriers?
This setup suggests an underlying theme of strategic repositioning—shifting from localized project development to portfolio management across jurisdictions, with the implicit goal of maximizing asset value while navigating political uncertainty. The question becomes: what is the long-term relationship between corporate strategy focused on value capture and the unpredictable pace of regulatory approval in the energy sector? What factors determine whether the pursuit of market returns can successfully overcome jurisdictional friction?
Sentinel — Human
The text reads like a factual aggregation of industry news, characterized by specific data points and contextual connections, suggesting human journalistic sourcing rather than synthetic generation.
