In 2013, a scientist at Abbott Laboratories saw study results with potentially big implications for the company’s profits and the lives of some of the world’s most fragile people: preterm infants.
The upshot, she wrote in an email: Babies fed rival Mead Johnson Nutrition’s acidified liquid human milk fortifier — a nutritional supplement used in neonatal intensive care units — developed certain com...
In analyzing this article, several patterns emerge that are worth noting:
* Pattern ARC-0043 Motte-and-Bailey (semantic manipulation): The title of the AL16 study emphasizes its findings in favor of Abbott's product while omitting mention of Mead Johnson's fortifier having higher rates of vomiting and one case of NEC. This could be seen as a strategy to present a biased interpretation of the results.
* Pattern ARC-0024 Ambiguity (out-of-context framing): The article highlights Abbott's success i...